Color Us Thrilled: Branding Design Award

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][fusion_text]Getting recognized for doing an awesome job is never not, well, awesome! This year’s AIGA 100 Show will award Elevated Transit with Best Branding Design, something we’ve been jumping up and down about for a while now. The show represents the most prestigious design competition in Utah and the surrounding states, with the AIGA (American Institute of Graphic Arts) celebrating its 100th year as one of the country’s top organizations in support of the graphic design industry.Let’s get you setup with a brand that not only works but wins design awards as well. Contact us today![/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_2″ last=”no” spacing=”yes” center_content=”no” hide_on_mobile=”no” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”” padding=”” margin_top=”” margin_bottom=”” animation_type=”” animation_direction=”” animation_speed=”0.1″ class=”” id=””][fusion_imageframe lightbox=”no” lightbox_image=”” style_type=”none” bordercolor=”” bordersize=”0px” borderradius=”0″ stylecolor=”” align=”none” link=”” linktarget=”_self” animation_type=”0″ animation_direction=”down” animation_speed=”0.1″ hide_on_mobile=”no” class=”” id=””] [/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”1_2″ last=”yes” spacing=”yes” center_content=”no” hide_on_mobile=”no” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”” padding=”” margin_top=”” margin_bottom=”” animation_type=”” animation_direction=”” animation_speed=”0.1″ class=”” id=””][fusion_imageframe lightbox=”no” lightbox_image=”” style_type=”none” bordercolor=”” bordersize=”0px” borderradius=”0″ stylecolor=”” align=”none” link=”” linktarget=”_self” animation_type=”0″ animation_direction=”down” animation_speed=”0.1″ hide_on_mobile=”no” class=”” id=””] [/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][fusion_text]Our team is beyond excited to have this work validated in this way, as the logo and brand identity we helped create for Elevated Transit are part of the AIGA 100 Show. Founded in 1914, AIGA is the “oldest and largest professional membership organization for design.” Dedicated to bringing “design to the world, and the world to designers,” AIGA connects practitioners, patrons, and enthusiasts from around the globe to advance graphic design not just as a professional craft, but as a “vital cultural force.”

Elevated Transit runs bus routes all around Utah, a state that really rocks–literally. The ‘Mighty Five’ national parks are located here, and they’re all full of ridiculously-amazing rock formations: Canyonlands National Park, Arches National Park, Bryce Canyon National Park, Capitol Reef National Park, and Zion National Park. Because Elevated Transit runs all over the state, getting from Salt Lake City to Moab (where Arches and Canyonlands are found) is easier than ever. We crafted a branding strategy that emphasizes this ease of transit for both tourists and residents alike. After all, you may live in Utah, but that doesn’t mean you’ve witnessed the gloriousness of Arches in person before!

Our team set about creating an instantly-recognizable logo, and a brand identity that showcases the fun as well as the professional side of this awesome company. “Arches. YEP. They’re on our route.” and “Getting to and from MOAB has never been easier. Let’s go!” are just some of the engaging words that flash on screen when you check out the Elevated Transit site. But we do more than create snappy website content…. we run Elevated Transit’s marketing across the entire state of Utah. And Utah’s pretty darn big.

Our work with Elevated Transit’s brand identity and logo will receive the design award on Saturday, May 16th during the Salt Lake City chapter of AIGA’s 100 Show. And while we can’t wait to mingle with fellow creative minds, we can’t accept our award without taking our proverbial (and actual) hats off to the rock stars at Hales Creative. Their amazing team drove the ideas behind Elevated Transit’s brand, and we couldn’t be happier to have shared ideas with such a cool and innovative group of people.

Check out the Elevated Transit brand today to discover what makes them so integral to Utah’s transit options, what our branding work did for the company, and how that work landed such a prestigious honor.

Ready to Work On Your Brand?

Let’s get you setup with a brand that not only works but wins design awards as well. Contact us today![/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

Click Here to Leave a Comment Below

Leave a Comment: